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Branding, traditional media, and social media monitoring, analysis and reporting services

Appel d’offre  Area : Sénégal flag  | Posted by : Dobiza | Added on : 2021-08-17  |  Expires on : 2021-08-26  |  Fields : Advertising Marketing, Communication Media, RP
Posted by : Dobiza

REQUEST FOR QUOTATION
RFQ Nº UNFPA/WCARO/RFQ/21/003

Dear Sir/Madam,

UNFPA hereby solicits a quotation for the following:

Establishment of long term agreement for:
Branding, traditional media, and social media monitoring, analysis and reporting services
UNFPA West and Central Africa regional office, Dakar, Senegal
This Request for Quotation is open to all legally-constituted companies that can provide the requested services and have legal capacity to perform in the country, or through an authorized representative.
I. Terms of reference:

a. About UNFPA and WCARO
The United Nations Population Fund (UNFPA) is an international development agency that is delivering a world where every pregnancy is wanted, every childbirth is safe and every young person’s potential is fulfilled.
The UNFPA West and Central Africa Regional Office (WCARO), based in Dakar, Senegal, provides an essential link between UNFPA’s New York headquarters and the 23 country offices in West and Central Africa, where WCARO plays a key role in advocating for the fulfilment of UNFPA’s mandate and values.
WCARO engages national governments in the implementation of the ICPD Beyond 2014 Framework of Action (now ICPD25 Commitments), its 2018-2021/2022-2025 Strategic Plans, aligned to the 2030 Agenda for Sustainable Development, African Union’s Agenda 2063 and works to promote and form transformational partnerships and alliances with member states/governments, other international organizations, regional institutions, economic commissions, civil society, faith-based organizations and the private sector.
UNFPA WCARO places a strong emphasis on public outreach, advocacy and communication, and to this end, takes interest in undertaking systematic media monitoring and environmental scanning in order to observe trends, identify challenges and opportunities around issues that may affect UNFPA’s mandate. Systematic monitoring also enables UNFPA to understand the extent to which its advocacy, communication and media activities are making an impact.

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